Building Enterprise Leaders

Digital Marketing Manager at Algolia
San Francisco, CA, US

We’re looking for a Digital Marketing Manager to drive planning, coordination, and execution of our Digital Marketing strategy across SEO, SEM, Social Media, Re-targeting, Display, and Email.  You will manage the Digital Marketing budget, set performance targets, monitor campaign spend, and measure the performance and ROI across all channels.  You will work with cross-functional teams’ across Content, Product Marketing, Events, Sales, among others.  

 

YOUR ROLE WILL CONSIST OF:

  • Maximize the volume of inbound organic traffic via SEO
  • Plan, develop, launch and optimize all paid digital marketing campaigns including SEM, display advertising, paid social among others to drive inbound lead acquisition
  • Monitor, measure, analyze, and report on all digital marketing performance
  • Dedication to continuous testing and tracking of new ways to get quality leads into both eCommerce and sales funnels.
  • Work with key stakeholders and internal departments to define digital marketing strategy and deadlines to ensure goals are met
  • Partner with the greater Growth Marketing team to identify new means of growing online acquisition to reach target buyers
  • Perform in-depth analysis and insight into key metrics, provide recommendations for improving and scaling customer acquisition efforts
  • Provide performance updates and reporting to business stakeholders
  • Manage digital budget and budget pacing
  • Own creative process for landing pages and ads through creation and optimization, working with PMM and content to build messaging/imagery that resonate with prospective customers.
  • Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying

YOU MIGHT BE A FIT IF YOU HAVE:

  • 3 - 5 years experience in direct marketing with experience in B2B industry  (SaaS nice to have)
  • 3 - 5 years experience in search campaign management with $1M+ annual budgets
  • 3+ years experience in SEO
  • Strong attention to detail and organization skills
  • Proven experience in quantitative & qualitative analysis to justify proposed actions
  • Data-driven mindset with focus on real-time performance optimization
  • Strong ability to collaborate across all marketing teams, web development and sales
  • Budget management experience and marketing analysis (forecasting/ reporting) skills are required
  • Experience with marketing automation, business intelligence, and CRM solutions a strong plus

WE'RE LOOKING FOR SOMEONE WHO CAN LIVE OUR VALUE:

  • GRIT - Problem-solving and perseverance capability in an ever-changing and growing environment.
  • TRUST - Willingness to trust our co-workers and to take ownership.
  • CANDOR - Ability to receive and give constructive feedback.
  • CARE - Genuine care about other team members, our clients and the decisions we make in the company.
  • HUMILITY - Aptitude for learning from others, putting ego aside.

BENEFITS:

  • Health, dental, and vision benefits for you and your family
  • Life insurance and disability benefits
  • Paid parental leave
  • Relocation support
  • 401(k) plan
  • Flexible work hours and unlimited time off

PERKS:

  • Competitive pay and equity
  • Your choice of computer, phone, keyboard, headphones, you name it.
  • Everything you need to be efficient
  • Coaching and sponsorship to participate and speak at leading industry conferences
  • Ongoing professional education opportunities through internal & external workshops, including public speaking, language learning (English/French)
  • Fun: we spend time together — team building, socializing and making tools that encourage getting to know teammates across offices and continents.
  • Charitable contribution matching
  • Unique referral rewards program: refer a candidate, and we’ll donate to your charity of choice
  • Corporate flats available for the first months of relocation and when you travel to different offices
  • Fully stocked kitchens
  • Team workouts
  • Meals & happy hours