Building Enterprise Leaders

Customer Marketing Manager at Algolia
San Francisco, CA, US

Algolia is seeking a Customer Marketing Manager to join our marketing team. In this role, you will be the voice of Algolia’s customer both internally and externally. You will do this through surveys and 1:1 interviews with Algolia’s customer community. Identifying and surfacing compelling stories from these customers in multiple formats, channels and venues to drive revenue growth and increase customer loyalty will be required to succeed in this role. In addition to being the voice of Algolia’s customer, you will also be a trusted resource and confidant for customers to turn to with their questions and suggestions about Algolia.

 

STRATEGIC RESPONSIBILITIES

  • Build rapport with customers to identify compelling stories and increase the number of referenceable customers
  • Identify key customers that can act as a marketing channel through case studies, speaking opportunities, etc.
  • Build and manage a portfolio of referenceable customers for in person/virtual events, workshops, conferences, reference calls and investor relations
  • Help marketing and sales meet business objectives through customer advocacy initiatives
  • Manage our NPS program

TACTICAL RESPONSIBILITIES

    • Compose and send customer emails and surveys
    • Conduct interviews and host customer panel discussions with Algolia executives
    • Manage a library of up-to-date customer success stories and videos
    • Develop a customer lifecycle campaign program and work with marketing operations to implement
    • Provide customers with advocacy opportunities (e.g., conference, blog, analyst calls) 
 

REQUIREMENTS

  • Strong passion for serving and understanding customers
  • Incredibly creative marketing and communication skills
  • Analytical skills to determine marketing effectiveness and ROI of customer engagement efforts
  • Thrives in ambiguous environments
  • Previous Customer Service, Customer Success, Sales or Account Management experience
  • Practical technical knowledge (Chrome developer tools and good understanding of how APIs work) 
  • Experience creating and executing marketing campaigns and programs that drive customer engagement
  • Ability to write effective copy is a necessity; design capabilities are a plus
  • Familiarity with B2B marketing, lead generation, and sales processes